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Michael Hardt and Antonio Negri  

Matthew Bost and Matthew S. May

Michael Hardt and Antonio Negri are among the most powerful theorists of communication and social change under present-day global capitalism. In their Empire trilogy and other individual ... More

Organizational Socialization  

Brenda L. Berkelaar and Millie Harrison

This is an advance summary of a forthcoming article in the Oxford Research Encyclopedia of Communication. Please check back later for the full article. ... More

Patterns of Reasoning  

William Mosley-Jensen and Edward Panetta

Online publication date:
May 2017
Health professionals and the public puzzle through new or controversial issues by deploying patterns of reasoning that are found in a variety of social contexts. While particular issues ... More

Positive Deviance: A Non-Normative Approach to Health and Risk Messaging  

Arvind Singhal and Lucia Dura

Online publication date:
Mar 2017
The Positive Deviance (PD) approach is based on the premise that every community has individuals or groups whose uncommon behaviors and strategies enable them to find better solutions to ... More

Pragmatism  

Nathan A. Crick

When John Dewey announced that communication was the most wonderful of all affairs, he recognized the centrality of communication within the tradition of American pragmatism. In other ... More

Recruiting Opinion Leaders for the United Kingdom ASSIST Programme  

Jo Holliday, Suzanne Audrey, Rona Campbell, and Laurence Moore

Addictive behaviors with detrimental outcomes can quickly become embedded in daily life. It therefore remains a priority to prevent or modify these health behaviors early in the life ... More

Religion, Culture, and Communication  

Stephen M. Croucher, Cheng Zeng, Diyako Rahmani, and Mélodine Sommier

Online publication date:
Jan 2017
Religion is an essential element of the human condition. Hundreds of studies have examined how religious beliefs mold an individual’s sociology and psychology. In particular, research has ... More

Resistance Induction in Health and Risk Messaging  

Marieke L. Fransen and Saar Mollen

During the past few decades we have witnessed increased academic attention on resistance to persuasion. This comes as no surprise, as people are often persuaded by external forces when ... More

Responsibility in Health and Risk Messaging  

Amber K. Worthington

Health risk messages may appeal to the responsibility of individuals or members of interdependent dyads for their own or others’ health using many different message strategies. Health ... More

Rhetorical Approaches to Health and Medicine  

Jennifer A. Malkowski, J. Blake Scott, and Lisa Keränen

Rhetoric, commonly understood as the art, practice, and analysis of persuasion, has longstanding connections to medicine and health. Rhetorical scholars, or rhetoricians, have increasingly ... More

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