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Rhetorical Dimensions of “Active Shooter” Training Messages  

Bradley A. Serber and Rosa A. Eberly

Mass public shootings in the United States have generated increasingly urgent efforts to understand and prevent active shooter scenarios. After the Columbine High School shooting in 1999, ... More

Rhetorical Approaches to Communication and Culture  

Soumia Bardhan

Online publication date:
Jul 2017
The convergence of rhetoric, culture, and communication has led to the development of two predominant areas of study within the field of communication: intercultural rhetoric and ... More

Visual Rhetoric and Semiotic  

Marcel Danesi

Online publication date:
May 2017
Visual Rhetoric (VR) is a field of inquiry aiming to analyze all kinds of visual images and texts as rhetorical structures. VR is an offshoot of both visual semiotics, or the study of the ... More

Using Quotations in Health and Risk Message Design  

Rhonda Gibson

Quotations, something that a person says or writes that is then used by someone else in another setting, have long been a staple of news stories. Reporters use quotations—both direct and ... More

Types of Explanations in Health and Risk Messaging  

Katherine E. Rowan

Explanations designed to teach, rather than to support scientific claims in scholarly works, are essential in health and risk communication. Patients explain why they think their symptoms ... More

Meta-Analysis in Health and Risk Messaging  

Simon Zebregs and Gert-Jan de Bruijn

Online publication date:
Mar 2017
Meta-analyses are becoming increasingly popular in the field of health and risk communication—meta-analyses allow for more precise estimations of the magnitude of effects and the ... More

Rhetorical Invention  

John Arthos

Online publication date:
Feb 2017
Rhetorical invention is both a practice and its teaching—the capacity to create effective communication, and the instruction in this capacity. Teachers of rhetoric have provided over time ... More

Michael Hardt and Antonio Negri  

Matthew Bost and Matthew S. May

Michael Hardt and Antonio Negri are among the most powerful theorists of communication and social change under present-day global capitalism. In their Empire trilogy and other individual ... More

Rhetorical Judgment  

John Arthos

Online publication date:
Jan 2017
Rhetorical judgment is a syncretic term that marries the classical concepts of prudence and rhetoric, and suggests their mutual interdependence. The traditions of rhetoric and prudence ... More

Public Memory  

Matthew Houdek and Kendall R. Phillips

Online publication date:
Jan 2017
The term public memory refers to the circulation of recollections among members of a given community. These recollections are far from being perfect records of the past; rather, they ... More

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